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ASMP Seminars

Should I Be Thinking About Video?

This event has passed. Its description is archived below.

Gail Mooney will discuss the increased demand for video and how to identify potential opportunities for you. What tools do you need? How do you change your thinking from still to motion? What are the business models for video production?

Seminar topics

  • Markets for video
  • Tips for shooting motion
  • How to get good audio
  • How to shoot great interviews
  • Camera gear suggestions
  • Editing hardware and software suggestions
  • Business of video production — how not to be just a content provider
  • Common mistakes photographers make and how to avoid them

The speaker:

"Gail's enthusiasm is contagious. I walked out of her seminar with a sense of excitement and revitalized energy."
Robert Johnson

© 2008

Gail Mooney, along with her partner Thomas Kelly, run Kelly/Mooney Productions, a visual communications company in New Jersey. Gail has 30 years of experience in still photography, shooting for international magazines, major corporations and advertising agencies. Gail started shooting 35mm motion footage for stock in 1996, and in 1999 started producing and shooting video projects. Since then, her company has become fully integrated with multimedia. She has also produced two short documentaries: The Delta Blues Musicians and Through the Hearts and Hands of Children about the New Jersey Youth Symphony. She is currently working on a multimedia documentary about two diverse high school groups retracing the Civil Rights Freedom Ride of the 1960's. Gail sees many opportunities for still shooters to expand into video and multimedia, and she feels that this is just the beginning of how technology will transform how we, as visual communicators, will deliver our message in the future.